

So imagine our sadness when Hacker News dropped the Pinegrow story after one hour on the front page.

The deal was that that night we had to sell at least two copies at $49 each, otherwise I’ll start looking for a job in the morning. We borrowed all the money we could and it was also all gone. Ivona was focused on our mobile app business which at best times covered about 30% of our monthly expenses. After all, that is what distinguished Pinegrow from the rest.Īlthough Ivona and I own and run our company Humane technologies together, it was just me working on Pinegrow. Pinegrow had to have all the main features from the start: ability to open any HTML file, full range of configurable Bootstrap components, CSS editor with integrated LESS parser and the ability to edit multiple pages at the same time. You can’t come out to a saturated market with just a couple of useful features. This huge effort was based solely on a hunch that web development could be made easier.Īnd forget about MVP. Nobody told us they would actually use such app. Our approach was the opposite of the lean startup ideal. Our three year old son was already asleep.Īfter two and a half years of on-and-off development the 1.0 release was finally out. My wife Ivona and I sat on the sofa with Google Analytics real-time view in front of us. In the evening of January 8th 2014 I submitted Show HN story to Hacker News. Pinegrow is a bootstrapped business with no VC investment.
